bridalexpert

When free is not enough

In Uncategorized on February 10, 2009 at 1:45 am

So a few months ago one of our bridal designers, Jim Hjelm, started giving out little rings when you order one of their bridesmaid dresses.  They don’t cost extra; they’re just included with the dresses. The bad part was that the rings were very cheaply made.  the very first ring we got broke before we even took it out of the bag. That should have been a sign right there.

Since their Free Ring with Purchase started, we’ve had plenty of broken ring incidents.  Now even though the rings are free, customers were still giving us a hard time about their broken jewelry.  I’ve heard the following complaints.

1. “I paid for this ring, so I should get a new one.”

No you didn’t-and you didn’t even know about the rings until after you came in to pick up your dress and you exclaimed “Oh! I get a ring with my dress!”

2. “I should get a refund for my broken ring.”  Good luck with that.  If the brains over at Jim Hjelm Designs thought about their free ring idea for two seconds, they would have known that it would eventually backfire on them.  And we’re certainly not going to refund you money for someone else’s sub-par merchandise.

3. “I should get a discount on my alterations since you gave me a defective dress.”

The only defective thing about the dress is the person wearing it. And as for the ring on your finger, that was the idea of our genius designer. Your dress is fine and don’t even bring up the ‘Free Alterations’ quip (the most popular “solution” when our customers have a complaint.

Bitch, it was free! FREE!! Even if it jumps off of your finger and runs away screaming, it was free!

It just goes to show you, even when a customer is presented with something 100% absolutely free, no extra charges, no hidden costs, no strings attached…they will always find a way to turn it against you.  In the eyes of the customer, even FREE comes at a cost.

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  1. what they’re trying to say is that if something is for free, be thankful, not greedy. and talking about spelling someone’s name correctly, it’s actually spelled Jim Hjelm. hey at least you got your name right though.

  2. Nothing in life is free….since you are such a know it all you should know that not even jim heljms rings and if u were such a good sales woman you would know how to spell the name of a designer
    !

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